Madan, Shilpa, Shankha Basu, Sharon Ng, and Krishna Savani (forthcoming). The Breadth of Normative Standards: Consequences for Consumers, Brands, and Organizations. Organizational Behavior and Human Decision Processes.
Katsikeas, Constantine and Shilpa Madan (forthcoming). Best Practices in Scale Deployment: Maximizing Relevance to Cross-Cultural Marketing and Marketing Strategy Research in Commentaries on Scale use and and abuse: Towards best practices in the deployment of scales. Journal of Consumer Psychology.
Madan, Shilpa, Krishna Savani, and Gita V. Johar (forthcoming). How you look is who you are: The Appearance Reveals Character Lay Theory Increases Support for Facial Profiling. Journal of Personality and Social Psychology. (Download)
Madan, Shilpa, Krishna Savani, and Costas Katsikeas (forthcoming). Privacy please: Power distance and people's responses to data breaches. Journal of International Business Studies.